6 STEP Branding Guide
Did you know that inconsistent or illogical brand is really bad for business?
Things like using the wrong colors, or talking in the wrong way confuses potential customers and sends them to your competitors who know what they’re doing.
I come across businesses every day that make me shake my head because their incoherent design is clearly hurting them, while they don’t realize it. Their products may be good, but that’s not enough. You can’t just slap any old logo on a website or front door, and hope people will be interested.
If you are in the early stages of creating a business or a brand, you’re going to need some pointers.
As a branding expert, I’ve created a beginner friendly guide for people in your position, that teaches the essential branding strategy you need to be recognized by your ideal customer.
It will show you how to position yourself consistently, to be seen as a brand.
This brief 10 page document can help you to go through the essential branding process for your business ideas, so you can have an overview of what your business should appear like to the outside world.
We go through:
Positioning
Brand Archetypes
Color Palette
Customer Avatar
Brand Tone of Voice
Brand Name
If you’re interested, I’ll send you the document.